25.98% INCREASE
IN ORGANIC TRAFFIC AS PER GSC
29.71% INCREASE
IN IMPRESSIONS
31.73% INCREASE
IN ORGANIC TRAFFIC AS PER GA
8 MONTHS
WITH MYTEAMZ
Project overview
Category: Eco Products
Brand: canapeking.co.uk
Based in: UK
CanapeKing, a leading provider of premium canapés, faced challenges with underperforming product listings on their eCommerce platform. Despite having high-quality products, their listings suffered from low visibility and poor conversion rates.

OUR CHALLENGES
Non-optimised titles: Product titles lacked relevant keywords, reducing their searchability.
Missing keywords: Important search terms were not strategically placed, leading to lower rankings.
Poor-quality images: Low-resolution or unappealing images failed to attract customer engagement.
Incomplete descriptions: Lack of detailed and compelling product descriptions limited user interest and trust.
Limited visibility: The combination of these factors resulted in reduced impressions and low sales performance.
Our Steps
To improve product visibility and conversions, we implemented a comprehensive optimization strategy:
- ✅ Title Optimisation – Revised product titles with relevant high-traffic keywords for better search rankings.
- ✅ Keyword Integration – Conducted keyword research and strategically placed them in titles, descriptions, and meta tags.
- ✅ High-Quality Images – Enhanced product images with professional visuals, optimized sizes, and alt tags.
- ✅ Detailed Product Descriptions – Crafted engaging, informative, and SEO-friendly descriptions highlighting key features and benefits.
- ✅ Technical SEO Enhancements – Improved page speed, mobile responsiveness, and structured data markup for better indexing.
OUR IMPACT
📈 Traffic Increase: From 2.04K to 2.57K (+26%)
📈 Impression Growth: From 212K to 271K (+27.83%)
📈 GA Traffic Increase: From 3013 to 3979 (+31.73%)
📈 Improved Click-Through Rate (CTR): Enhanced titles and descriptions led to better engagement.
📈 Sales Boost: Optimised listings resulted in higher conversions and revenue growth.
Traffic Comparison
conclusion
By focusing on strategic SEO improvements, CanapeKing successfully enhanced product visibility, increased organic traffic, and boosted sales. This case study highlights the importance of well-optimized product listings in driving eCommerce success.
WANT RESULTS LIKE THIS? BOOK A COACHING CALL!
Our seasoned experts are eager to help your business thrive, so what are you waiting for?
Frequently asked questions
Here are answers to most common questions. Can’t find an answer? Call us!
To get started, simply book a call with us to assess if we can help you.
At MyTeamz, we believe every brand is unique. We take the time to understand your goals, target audience, and market position. Our bespoke solutions are tailored to meet your specific needs, ensuring maximum impact for your business.
Communication is at the heart of everything we do. You’ll have a dedicated project manager and access to our client portal, where you can track progress, provide feedback, and stay updated every step of the way.
Speed is key in e-commerce, and we prioritise timely execution. Most deliverables are provided within 24–48 hours, and we work proactively to meet tight deadlines without compromising quality.
MyTeamz rejects one-size-fits-all approaches. Every strategy we create is backed by research, data, and an understanding of your unique business dynamics, ensuring it’s tailor-made for success in your niche.